The NEW era of Christmas

How do you like the new era of xmas? Halloween candy in an aisle next to the xmas decorations. The early christmas era is an exploding phenomenon. I know the retailors are panicked about the economy but things are changin'. XM radio has had their HOLLY channel for at least a week now. Terrestial radio stations will be flipping anyday now. We're playing commercials talking about xmas sales. Halloween was LAST WEEK! It used to be a joke about things starting early....but it used to be in just a few spots....a yankee candle (who had their halloween candles out in mid august...i know...i bought em....)...a Hallmark store. Can you handle 7 weeks of this? It seems like just a few years ago, we in radio wouldnt touch an xmas song til the day AFTER thanksgiving....play them thru the weekend and then actually back off!
I like the holidays thanks to the kids...It fends off the bleakness of the jan-March black hole....
it seems like its already at a different level....this by the way with an EARLY thanksgiving, the retailors die for.....